Veelish

Healthy • Raw • Treats

A Rochester based raw foods shop, run by Vanya Kovacheva, providing desserts that are based on the raw food diet. Vanya approached me in need of complete branding package, packaging design and additional brand elements such as stickers and cards to include with the desserts. To help promote the organic nature of the brand, I illustrated icons and chose color palette that reflected the ingredients in each dessert. All materials were printed on recycled materials for a more sustainable approach.

What Was Done?

Branding / Design / Typography / Illustration / Packaging